The CW is expanding now set to offer original programming on six nights instead of five from the 2018/19 season.
Sundays will soon be getting a two hour block of programming in a move that seems to indicate that the powers that be (CBS Corp and Warner Bros) are impressed with the CW’s viewing power with its mix of original programming.
“We’re very, very happy and very optimistic,” CW president Mark Pedowitz told Variety. “We believe that this is the best thing for the CW and its business model.”
A big part of the CW’s recent success is a deal with Netflix making past seasons available on that digital platform. The CW’s offerings are diverse including female-skewing dramedies such as Jane the Virgin and Crazy Ex-Girlfriend; superhero action dramas such as Flash and Arrow; and new series Riverdale and Black Lightning.
As a result of this expansion the network has ordered eight pilots for 2018-19 — in addition to a planted pilot for a likely “Supernatural” spinoff — after ordering six last season and greenlighting four to series.
The CW plans to air 15 original scripted shows this season. Pedowitz said that the network plans to air as many as 20 next season.